For over 10 years I have worked in strategic storytelling to help organisations and businesses to be authentic communicators. Through considered and thorough research, I help formulate brand strategy, narrative, tone of voice, personality guidelines and personas.

Since 2017, I have collaborated with Tank to guide purposeful brands through transformation and innovation.

I have also co-written Tank Insight Reports including:

• The Emerging Young Woman Report

• Belonging: The Diversity and Inclusion Report for Purpose-Driven Leaders

Organisations I have worked closely with include:

• ACT Health

• ACT Suburban Land Agency

• Australian Institute of Aboriginal and Torres Strait Islander Studies (AIATSIS)

• Australian Military Bank

• Australian Red Cross

• Bank First

• Bendigo Community Health Services

• Canberra Girls Grammar School

• Charlie’s Cookies

• Climate Energy Council

• Diversified

• Dja Dja Wurrung Clans Aboriginal Corporation

• Fouress Foundation

• Fronditha Care